Johnson Outdoors produces outdoor recreational products such as camping gear, adventure products and outdoor clothing. It has operations in 24 locations worldwide.

While working at Skillet Creative, I had the opportunity to work closely with the teams at Jetboil and Eureka. I designed everything from camp stove packaging to digital advertising and a everything in-between.

These work samples show a small snippet of the work designed to engage Jetboil and Eureka’s adventure-minded consumer.